12-hour mega sale launches DSS 2026 with raffle prizes and exclusive shopping deals
Dubai Festivals and Retail Establishment (DFRE), in partnership with Majid Al Futtaim Malls, is offering discounts of up to 90% at more than 100 participating brands across Mall of the Emirates, City Centre Mirdif, City Centre Deira and other locations, on Thursday, 2 July, from 10am to 10pm.
Dubai: As the countdown begins for the 29th edition of Dubai Summer Surprises (DSS) this weekend, shoppers are reminded not to miss the Great Dubai Summer Sale (GDDS), which starts tomorrow (July 2, 2026) with a 12-hour sale.
Dubai Festivals and Retail Establishment (DFRE), in partnership with Majid Al Futtaim Malls, is offering discounts of up to 90% at more than 100 participating brands across Mall of the Emirates, City Centre Mirdif, City Centre Deira and other locations, on Thursday, 2 July, from 10am to 10pm.
Shoppers at Mall of the Emirates, City Centre Mirdif and City Centre Deira who spend AED 300 or more at participating outlets on the day can enter a raffle draw for a chance to become a SHARE Millionaire. Entry is subject to registering purchases through the approved SHARE mechanism and in line with the campaign’s terms and conditions.
Dubai Summer Surprises 2026 is supported by key sponsor Commercial Bank of Dubai, and strategic partners including Al Futtaim Malls (Dubai Festival City Mall and Festival Plaza), Al Zarooni Group (Mercato Shopping Mall), AW Rostamani Group, DHAM (Marsa Al Seef, Bluewaters, Ibn Battuta Mall, Nakheel Mall, Nad Al Sheba Mall and The Outlet Village), Emirates Airline, ENOC, e&, Majid Al Futtaim (Mall of the Emirates, City Centre Mirdif, City Centre Deira) and talabat.
